The restoration of Gwanghwamun Woldae, located at the center of Seoul, finished last month. We grabbed the opportunity to walk around the area of Jongno to our hearts’ content, experiencing downtown Seoul’s vibrant fashion scenes, traditional venues, and trendy art and culture. Gourmet dining was a given.

Inside the Executive Tower of LOTTE HOTEL SEOUL, a high-end lounge La Cime has opened. The elegant place, filled with rich heritage of LOTTE HOTEL SEOUL, provides the finest services.

Dongdaemun Design Plaza(DDP) has opened a cultural lounge ‘B the B’ dedicated to promoting K-beauty and K-fashion items. Operated by Seoul Business Agency, the space focuses on delivering an overview of Korea’s beauty, fashion, and culture industries via cutting-edge technologies.

A major exhibition by Edward Hopper is underway at Seoul Museum of Art. His works are typically highlighted by dry and yet exquisite palette, people who still look lonely even as they engage in conversations, and lives of the modern people that transcend their time. Don’t miss this great opportunity.

History and culture built and shaped over a generation by a hotel brand can be extraordinary. This is the story of LOTTE HOTELS, a brand that has been synonymous with the history of hotels in Korea.

Myeongdong has come alive again. More vendors have set up shot on its streets, and visitors and tourists are lining up to get their tastes of different foods. We have captured street food offerings in Myeongdong.

At this new place in Insa-dong, you can pick out an LP and play it on your own turntable. When you’re on a date, nothing beats putting on headphones and sharing great music.

Tapgol Park in Jongno isn’t that big of a park, but it’s a small gem in the heart of Seoul, a historical spot that survived the Japanese colonial period and lived through other significant moments in Korean history. For the millennials, Gwangjang Market, Tapgol Park and the term Y2K represent something retro and vintage.

Things get busy at Jongmyo in autumn. Jongmyo Daeje is scheduled for this time of year and the shrine must also be prepared for the gorgeous October foliage. Here is Jongmyo at its most beautiful in autumn.

People go to Google for a web search, and Instagram for their social media craving. Now for travel, ‘Tripadvisor’ will unequivocally be the first reference for most people. LOTTE HOTEL SEOUL and LOTTE HOTEL HANOI have been ranked No.1 in Tripadvisor’s ‘2022 Traveler’s Choice Awards’ hotel category.

LOTTE HOTEL SEOUL has opened the Coloring Lounge, a creative playground for families traveling with children.

LOTTE HOTEL SEOUL has opened a wine shop in Seoul. It offers a special wine concierge service unique to LOTTE HOTEL, to assist customers to enjoy a more resourceful wine life at home.

LOTTE HOTEL SEOUL presents a brand-new fall menu cooked with fresh seasonal ingredients such as mushrooms and abalone.

Shine muscat is famous for the catch phrase, ‘There are people who haven’t had it yet, but there is none who had it just once.’ LOTTE HOTEL SEOUL is hosting a fruity event titled ‘2021 Must Be Shine Muscat.’ The first visit will show how challenging it is to resist going again.

If you miss the fine-dining meal you used to have at a hotel, there is a way to enjoy the same course meal in the comfort of your home. LOTTE HOTEL’s Drive-Thru ensures both taste and safety by offering a pickup service of the food prepared by the hotel chef.

The Executive Tower, a landmark building of LOTTE HOTEL SEOUL, is celebrating its second anniversary. Let’s go over the class and value of the Executive Tower that has won the top spot in Korean hotel industry with its ultimate service.

What if you can’t travel overseas? Let’s have a summer vacation going around the country with your children. To guide them through the family vacation, LOTTE HOTEL provides “Summer Kid’s Day” package. There’s an added feature to the package, as they’ll be able to find a new charm at cities within Korea, which they’ve never realized.

LOTTE HOTEL SEOUL and LOTTE HOTEL JEJU has prepared health food and summer dessert festival. What kind of food will satisfy both the health and the taste?

LOTTE HOTELS & RESORTS introduces trails around the city of Seoul as a present for the spring season. You’ll find the experience of walking the trails refreshing and enriching.

In the movie “Midnight in Paris,” the main character wanders the streets of Paris at midnight, gets in a strange car, and travels back in time. At Peninsula Lounge & Bar, LOTTE HOTEL SEOUL located in Sogong-dong, downtown Seoul, an unexpected presence of a waterfall leads us to the past of 400 years ago. With a special cocktail in one hand, we embark on a time travel to dig up the truth about the waterfall.

LOTTE HOTEL SEOUL’s Toh Lim was the only Chinese restaurant in Korea to make the prestigious ‘La Liste 2020.’ So how do you make the best Chinese food in the country? We went right to the source in chef Yeo Kyung-ok, who oversees Toh Lim and all Chinese dining at LOTTE HOTEL.

Luxury at its finest with all the options you need. Let LOTTE HOTEL weddings give you the most special day of your life.

LOTTE HOTEL SEOUL and LOTTE HOTEL WORLD introduce the Strawberry Buffet, where customers can enjoy as many strawberry-based dishes as they want. This is a sign that the season for strawberries has arrived.

The fastest way to destress from the rigors of urban life is to hit the spa. Not only does this give your body and mind some peace, but it also relieves your fatigue and gives your skin a much-needed boost at the same time. Here are Seoul’s top three spas.

How would you like to try a chocolate dessert thats inspired by your favorite shade of lipstick? Check out this special collaboration between LOTTE HOTEL and Givenchy, a luxury beauty brand.

To truly enjoy LOTTE HOTEL SEOUL’s Executive Tower, which has become a new standard in luxury hotels north of the Han River, you must experience its executive lounge, LE SALON.